Nutrient Quality, Illuminated
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Informed Decisions for Personalized Nutrition
The landscape of nutrition information is vast but often hazy. Labels present raw numbers, yet rarely the meaning behind them. WISEcode’s Nutrient Quality Score was created to help you translate complex nutritional data into clear, actionable wisdom for every user.
The NQ Score translates raw numbers from the Nutrition Facts Panel into simplified nutritional insights, providing context and clarity to choose real nutrition, not empty calories.
What’s a Nutrient Quality Score?
From raw numbers to nourishment — the Nutrient Quality Score delivers an immediate, powerful measure of your food’s nutrient quality and density. Currently, the NQ Score is comprised of five key Nutrient Codes:
Sugar Density
Measures how much of your food’s calories comes from sugar to balance sugar intake.
Protein Density
Measure high-quality protein relative to protein per calorie for ease of comparison.
Fiber Density
Measure high-quality fiber relative to fiber per calorie for ease of comparison.
Fat Quality
Spotlights ingredients your body thrives on, like extra-virgin olive oil, omega-3s, or wholesome nuts.
Carb Quality
Measures the value of carbs by rewarding higher fiber, and fewer added sugars/starches.
How the Nutrient Quality Score Works
Science-Driven, Accessible
All scores are grounded in ongoing scientific review, public regulatory standards, and personalized context, ensuring decisions are evidence-based and tailored to your individual needs.
Effortless Understanding
Scan any barcode with the app. Instantly see a clear, color-coded score (from Poor to Excellent), with precise ingredient flags and explanations—no expert required.
Why Nutrient
Quality Matters
Move Beyond the Label
The current Nutrition Facts Panel (NFP) gives you just 15 data points, and even those can be difficult to interpret. It offers raw numbers, without nutritional context.
Empower Every Choice
If we’re serious about transparency, we need to move beyond the numbers on the back of the box, and beyond the marketing spin on the front.
See the Score.
Trust Your Choices.
- Scan to receive a science-backed, visual rating of ingredient quality.
- Review detailed explanations for every flagged additive and their potential impacts.
- Use scan history to reflect on past choices and build patterns of WISE decision-making.
Join the Pursuit of Food Transparency
Download the free WISEcode app, and begin your journey toward clarity in every choice and outcome with meaning.
Use the NQ Score Today
Frequently Asked Questions
By exposing nutrient quality markers traditionally hidden from labels and marketing, the NQ Score elevates what truly matters in every food.
Protein density, sugar density, fiber density, fat quality, and carbohydrate quality. These five codes provide a multidimensional assessment, helping users identify foods that deliver actual nutrition, not empty calories or misleading claims.
Scan any barcode in the WISEcode app for an instant, evidence-backed rating and code breakdown.
